Your money was invested in professional photography gear. You painstakingly took time and effort to capture beautiful shots. Where does it go from here?
Uploading and sharing them online does not justify the monetary investment of your equipment nor the time and effort spent attaining those visuals. There is an increasing need to educate the public on what a quality photograph is, and the true value of both the image and the professional photographer who owns it.
Canon PIXMA PRO marks the difference between a professional photographer and a social media ‘photo-taker’. Expanding the colour gamut of your image with improved colour saturation and deeper, darker blacks allows a professional photographer, like yourself, to achieve new levels of colour and skin tone reproduction.
With Canon PIXMA PRO, we can help you on your journey as a professional photographer – to see your images through from pixel to pigment.
Date: Saturday 7th March 2015
Time: 9:30am to 5:30pm
Location: Suntec Event Halls 300, 301 & 302
Registration Charges: FREE!!!
9:00am - 9:30am Registration
9:30am - 12:00pm From Vision to Print, Workflow of a Professional Fashion Photographer - UKay Cheung
12:00pm - 1:00pm Lunch
1:00pm - 3:0pm Adobe Photoshop CC and Lightroom for Photographers - Triston Yeo
3:00pm - 3:30pm Tea Break
3:30pm - 5:30pm Preparation for Print – All about colour in the digital darkroom - EIZO, Steven Hamilton
5:30pm - 5:45pm Submission of Survey Form & Lucky Draw
Lucky Draw Prizes
1 x Canon PIXMA Pro 100 (worth S$699)
3 x One-Year Creative Cloud Photography plan (worth S$156 each)
For early birds, check out the Elinchrom Lights shooting corner where UKay will give a DEMO on how to execute shoot with a gorgeous model.
*Selected members will get to participate in the shoot.
From Vision to Print. And what happens in between.
It’s not just the tools that make a difference, but the photographer.
Capture the image you want – from idea conceptualisation, planning a shoot, editing your images and print output – and get insightful tips on how to expand your expertise and knowledge on professional photography. Understand the basics of both the creative and technical sides of photography from shoot to print, and uncover the true potential of your images.
UKay won his first major award in 2008 when the Master Photographers Association (UK) conferred him the title of Singapore Master Photographer of the Year 2008. He has gone on to win many more accolades in the international photography arena. His latest award is the International Fashion & Beauty Photographer of the year 2012.
As a fashion and advertising photographer, UKay has worked on a wide range of projects with international fashion brands, magazines, and clients from all over Asia and Europe, such as Guerlain Paris, Chanel, Loewe, Burberry, Harpers Bazaar, Prestige, and SingaporeBrides, amongst others. His corporate clients include Singapore Parliament House, Ministry of Manpower, NTUC, Accor Hotels, Meritus Hotels and Resorts, and Macau Tourism board.
UKay Cheung
www.UKayPhotography.com
Adobe Photoshop CC and Lightroom for Photographers
Photography is an incredible art – a means of capturing memories and documenting life.
Good photography requires good composition and the right moment. Good photographers should be able to select the right images and handle the post-production process without hesitation.
Take your photography to an amazingly new level of productivity, efficiency and fun with real-world insider techniques from Adobe and Triston Yeo. Learn useful tips and techniques for Adobe Photoshop CC and Lightroom 5, powerful tools that help photographers elevate and perfect their visuals for both leisure and professional shots. Discover how to free your time so you can do what you really want with your photography.
Triston Yeo is an accredited Fellow of the Master Photographer Association of UK, acknowledged as one of Asian Geographic’s Best Photographer of the Decade; winner of 2014 National Geographic Photo contest in the "places" category.
Triston Yeo
Fellow, Master Photographer Association (FMPA)
www.tristonyeo.com
Preparation for Print – All about colour in the digital darkroom.
Understanding colour and how to manage it in the digital workflow is critical when it comes to getting your desired output on paper. In this easy-to-understand workshop, Steven will outline basic colour theory and explain the simple steps that will save you countless hours of frustration while removing the uncertainty from your digital editing process.
This presentation will introduce you to hardware calibration graphics monitors and the tools of the modern digital darkroom and will demystify the dark art of colour management. It will be of value to all photographers who expect to see their image files displayed at their full quality, their edits faithfully reproduced and their print output precisely matching the image created on their screen.
Steven is the Graphics Channel manager for EIZO Asia Pacific. He has more than 30 years of commercial experience in photography and colour management. He has been a consultant to the Australian Defence Forces, Australian State Police Forces and a large number of both State and Federal Government Departments.
Previously, Steven spent over a decade with Canon Australia as a dedicated photographic specialist providing high level training in professional capture and print technologies.
A member of the Australian Institute of Professional Photography, Steven’s talents as a photographer have seen him run a successful freelancing business covering a wide gamut of work from commercial and advertising through to portrait and wedding. His work has been widely published over a large number of media mastheads, as well as book and magazine covers.
Steven’s easy manner and talent for explaining complex technology in simple terms has seen him in constant demand as a photographic tutor and lecturer. He has recently completed a series of sell-out colour management seminars throughout Australia and New Zealand and in 2014 was engaged as the official colour management lecturer at the Singapore International Photography Festival.
Steven Hamilton
Colour Management Specialist