Heard and read many reviews about people ranting M's af performance. However it just gives me an impression that M may not designed primarily for us photo and gear enthusiasts but maybe for beginners and casual shooters who just want to snap photos. I may be wrong but it gives me an impression that the design is more catered to female customers (I am not saying females are casual shooters). Probably that's why they decide to omit the af part rather than they don't have the technology to do so, to sell it at a more reasonable price (yet earning huge profits).
The reason is very simple, Canon want the piece of cake of mirrorless market, and they rushing for it. Release it first, any problem... wait for next release (which also translated to more sales).
As per design, if the rumor is true, Canon already has the "blueprint" of their competitor's design. They just need to follow it and twist a bit to make it Canon-like.