Something unique coming real soon?


SyncGuy

New Member
Sep 14, 2011
1,118
1
0
Earth
#2
Well, if it's "just another APSC", I'm more looking forward to the new DA zoom! I'm predicting that it'll be a remake of the A35-105.. :p
 

pinholecam

Moderator
Staff member
Jul 23, 2007
10,944
88
48
#4
He 'smells' a custom Pentax sensor algorithm, that out resolves anything avaliabe now....
I just hope its true.

Maybe like the fuji x-pro1 sensor, no AA filter and such stuff.
Lets see what comes out at photokina
 

Bridgerock

Senior Member
Nov 20, 2006
668
0
16
#5
It will not happen now. Doesn't really make any business sense. APS-C is the way to go. FF market is rather small and not as affordable as one thinks. Not sure why some thinks Pentax can make a very cheap FF. Don't think it will be cheap or very cheap.
 

Bridgerock

Senior Member
Nov 20, 2006
668
0
16
#6
He 'smells' a custom Pentax sensor algorithm, that out resolves anything avaliabe now....
I just hope its true.

Maybe like the fuji x-pro1 sensor, no AA filter and such stuff.
Lets see what comes out at photokina
I really hope it will be an vastly improved K5 with very good AF (for both LV and PD) and better quality Full HD video (with more controls). I really want an articulated screen!!!! :pPPP
 

kaixax555

New Member
Feb 6, 2012
36
0
0
#7
But if an entry level full frame is released... it will be really difficult for Pentax to step in the full frame market IMO
 

poseur

Senior Member
Jul 27, 2009
1,034
14
38
#8
kaixax555 said:
But if an entry level full frame is released... it will be really difficult for Pentax to step in the full frame market IMO
i think there is no right or wrong. With the right concept and targeting the right marketing audience. Having a value for money entry FF may help gain more market share. just like the newly converts who buy into their current apsc system now. i am pretty sure all new pentaxian who buy into the system, not because of marketing but rather by research. u need to introduce somthing decent to build up a sizable market base. Only then all the good stuff can materialize with future release.
 

P3ntx

New Member
Apr 14, 2007
1,176
0
0
44
West Coast Road
www.pentaxphotogallery.com
#9
i think there is no right or wrong. With the right concept and targeting the right marketing audience. Having a value for money entry FF may help gain more market share. just like the newly converts who buy into their current apsc system now. i am pretty sure all new pentaxian who buy into the system, not because of marketing but rather by research. u need to introduce somthing decent to build up a sizable market base. Only then all the good stuff can materialize with future release.


They has been on the same level ... they have not increase in sales or market share, through they are best in market price, wheather sealed, best value maybe they would look at premium market in the future..
 

poseur

Senior Member
Jul 27, 2009
1,034
14
38
#10
P3ntx said:
They has been on the same level ... they have not increase in sales or market share, through they are best in market price, wheather sealed, best value maybe they would look at premium market in the future..
thats a pity, i though there are growth in their market share with all the recent release. At least from singapore prospective there seems to be more adopter with the k5 n k30 release. Maybe you are right too. just release a super premium state of art camera that will shock the whole industry might quickly up the sales figure.
 

stuck

New Member
Mar 12, 2010
728
2
0
#11
poseur said:
thats a pity, i though there are growth in their market share with all the recent release. At least from singapore prospective there seems to be more adopter with the k5 n k30 release. Maybe you are right too. just release a super premium state of art camera that will shock the whole industry might quickly up the sales figure.
Why would a premium product increase market share? By definition luxury/high end products will always be a niche market. Otherwise Leica would be the biggest camera manufacturer & Ferrari will sell more cars than Toyota.

Besides Pentax already has a super premium product in the 645D (>10k). While a premium product may create a talking point & create brand awareness, there is no guarantee this will translate to market share. In the 90s Apple released the 20th anniversary Mac, which sold for US$10,000 - flopped big time. The company only turned around with the introduction of the iPod, which while not the cheapest in the market, was certainly very affordable. Nice design & great user experience was only part of the reason for its success, good marketing was also very important. So much so that the Steve Jobs reality distortion field became overused (IMHO) to explain Apple's success.
 

kaixax555

New Member
Feb 6, 2012
36
0
0
#12
Why would a premium product increase market share? By definition luxury/high end products will always be a niche market. Otherwise Leica would be the biggest camera manufacturer & Ferrari will sell more cars than Toyota.

Besides Pentax already has a super premium product in the 645D (>10k). While a premium product may create a talking point & create brand awareness, there is no guarantee this will translate to market share. In the 90s Apple released the 20th anniversary Mac, which sold for US$10,000 - flopped big time. The company only turned around with the introduction of the iPod, which while not the cheapest in the market, was certainly very affordable. Nice design & great user experience was only part of the reason for its success, good marketing was also very important. So much so that the Steve Jobs reality distortion field became overused (IMHO) to explain Apple's success.
I do not think it is exactly about creating market share... but to increase exposure of Pentax products themselves IMO...

which will in turn drive up sales for other products...
 

stuck

New Member
Mar 12, 2010
728
2
0
#13
I do not think it is exactly about creating market share... but to increase exposure of Pentax products themselves IMO...

which will in turn drive up sales for other products...
Which was what I was suggesting - simply introducing a super premium product may well increase the profile of the brand, but past experience from both Pentax (with the 645D) & Apple (a whole slew of disastrously overpriced computers) have shown that this alone will not drive sales of other products.
 

pinholecam

Moderator
Staff member
Jul 23, 2007
10,944
88
48
#14
I would think that having a 645D (even a non working one under glass) in a store, would help lift the perception about Pentax.

Uncle to saleman : ' Wah! This camera is so Big (big = good), how much ar?'
Salesman : $13000 (uncle - expensive= good)
Uncle : 'wah!' (Steps back)
Uncle : then how much is this smaller one (points to a K30)
Salesman : $900
Uncle : ok. I will buy this one


:devil:
 

Last edited:

felixcat8888

Senior Member
May 8, 2005
9,289
19
38
52
Singapore, Singapore, Singapor
#16
I would think that having a 645D (even a non working one under glass) in a store, would help lift the perception about Pentax.

Uncle to saleman : ' Wah! This camera is so Big (big = good), how much ar?'
Salesman : $13000 (uncle - expensive= good)
Uncle : 'wah!' (Steps back)
Uncle : then how much is this smaller one (points to a K30)
Salesman : $900
Uncle : ok. I will buy this one


:devil:

Kekeke . . . So true . . .
 

Top Bottom