MkII: Mark Floro Food & Product Photography Workshop


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jssales

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MkII: Mark Floro returns to Singapore to conduct his 2nd Food & Product Photography Workshop

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Let photographer Mark Floro guide you step-by-step through the photography and lighting techniques used to make food and product photographs stand out from the rest.

This intense and hands-on two-day workshop is for photographers who want to specialize in food and product photography.

The following topics will be covered:

• Equipment needed
• Lighting for food & product photography
• Omnibus lighting for food
• Sculptured lighting
• Different styles of photographing food & products
• Bringing out color and texture
• Lighting for drinks
• Finding a good food stylist
• Tricks to making food look appetizing
• Problems and treatments in photographing food
• The business side of food & product photography

Mark’s experience shooting in film yields a disciplined approach to photography. Despite the availability of digital tools, his method relies on proper technique and execution during the shoot and requires less image manipulation during post production.

Time: 9:00 AM to 5:00 PM
Date: Saturday to Sunday, 29 & 30 August 2009
Venue: Royal Plaza on Scotts
Workshop Fee: $450 inclusive of mid-morning & afternoon snack, free flow of coffee and tea, and lunch

For reservations & information, send e-mail to jssales.sg@mac.com
 

jssales

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About Mark Floro

Mark Floro is one of the most established food photographers in the Philippines. With a photography career spanning 25 years, he has a client list that includes the biggest names in the food industry such as McDonald's, Pizza Hut, San Miguel Corporation, Nestle, Magnolia Corporation, Knorr, Selecta Ice Cream, Ajinomoto, Kraft, Manila Peninsula Hotel, Del Monte & Kenny Rogers Roasters. His signature work has been used as advertising material, cookbooks, product packaging and specialty publications.

He is past president of the Advertising Photographers of the Philippines and former director of the Advertising Suppliers Association of the Philippines. Mark also has a BA degree in commercial advertising form the Arts Center, College of Design in Pasadena, California. He is a certified instructor in the Philippine Center for Creative Imaging (PCCI) and his Food Photography workshop is in very high demand.

Although known for his work in food photography, Mark also specializes in product, interior and architecture photography. Mark’s portfolio can be found on markfloro.com and markflorophotography.com.
 

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