its like pokemon.... collect em all!
can we remove the " offical digital cam of the internet" thing and replace it with the new slogan? Essential to the experience?
Instead of clever advertising, it should ramp up production and focus on getting their cameras into the hands of more people. To me price and camera features wise, the K10D and K100D are hands down winners compared to the competition, yet blur newbies still gravitate towards the likes of the D40, discontinued D70/D50, 350D/400D. It's always Canon or Nikon.
Why? Insufficient brand awareness and not enough product in the shops. One has to literally hunt down to find, much less buy a Pentax here because so few retailers carry the brand. While Pentax can make the claim of being the camera of the masses in the past, it still hasn't yet captured the imagination of the buying public today.
To me the "official digital cam of the internet" slogan doesn't do Pentax any favours - what's the use of a virtual presence only.
Instead of clever advertising, it should ramp up production and focus on getting their cameras into the hands of more people. To me price and camera features wise, the K10D and K100D are hands down winners compared to the competition, yet blur newbies still gravitate towards the likes of the D40, discontinued D70/D50, 350D/400D. It's always Canon or Nikon.
Why? Insufficient brand awareness and not enough product in the shops. One has to literally hunt down to find, much less buy a Pentax here because so few retailers carry the brand. While Pentax can make the claim of being the camera of the masses in the past, it still hasn't yet captured the imagination of the buying public today.
To me the "official digital cam of the internet" slogan doesn't do Pentax any favours - what's the use of a virtual presence only.
Instead of clever advertising, it should ramp up production and focus on getting their cameras into the hands of more people. To me price and camera features wise, the K10D and K100D are hands down winners compared to the competition, yet blur newbies still gravitate towards the likes of the D40, discontinued D70/D50, 350D/400D. It's always Canon or Nikon.
Why? Insufficient brand awareness and not enough product in the shops. One has to literally hunt down to find, much less buy a Pentax here because so few retailers carry the brand. While Pentax can make the claim of being the camera of the masses in the past, it still hasn't yet captured the imagination of the buying public today.
To me the "official digital cam of the internet" slogan doesn't do Pentax any favours - what's the use of a virtual presence only.