Hi guys, I was given a paid project for a magazine publication, total of 6 formal portraits taking indoor and outdoor. How much should I quote them, any idea to share?
Thank you
Thank you
Hi guys, I was given a paid project for a magazine publication, total of 6 formal portraits taking indoor and outdoor. How much should I quote them, any idea to share?
Thank you
You might find this "Cost of Doing Business Calculator" useful. You will probably be surprised at how much you should be charging. NPPA: Cost of Doing Business Calculator
Of course it is true there are varying rates for different publications, uses and contracts, so there really is no 'standard' price. But do not sell yourself short. If you set a precedent of charging too low you are not only doing yourself no favours but you make it difficult for other photographers to charge higher rates as clients will often go with a low cost option, even if it at the expense of quality (I'm not saying you didn't deliver quality work - I'm assuming you did!). A big problem in the photo industry at the moment is full time professional photographers are finding themselves undercut in the market by people who do not charge enough for their work for whatever reason (often it is because photography is not their primary source of income).
So please price accordingly. Start high. Higher than you think they might want to pay. It's easier to start high and haggle down than to start low and haggle up! Also do not forget to charge for post production and delivery. Computers, software and hard drives are all part of your business expense, plus the time taken to edit and retouch the photos.
Good luck!
Agetan said:I believe the going rate for magazine is about $150-$300 per page for establish photographer.
Usual advert is between $2500-3500 per page before agent fee of about 15%.
Unless they die die must use your service because no one else have the skill, u will unfortunately will go with what they are paying. But then, they will like to pay nothing.
Hope this give you some figure to work with.
Hart
sorry if I'm asking a stupid question are you saying to commission an advert is ard $2500 to 3000 inclusive of models & etc, and the photographer brings back only $150 to $300? Seems pretty low. Do enlighten me
low?sorry if I'm asking a stupid question are you saying to commission an advert is ard $2500 to 3000 inclusive of models & etc, and the photographer brings back only $150 to $300? Seems pretty low. Do enlighten me
low?
you don't want, never mind, there is a super long queue of photographers willing to take up,
the magazines won't worry unable to find anyone, cos somebody can even offer to shoot for credits.
sorry if I'm asking a stupid question are you saying to commission an advert is ard $2500 to 3000 inclusive of models & etc, and the photographer brings back only $150 to $300? Seems pretty low. Do enlighten me