i just complain about the printer industry not too long ago.
600 million
0 Comments Published by etegration May 8th, 2008 in Site News
yep. That’s the amount of money in USD the printer industry make in a year. Year after year after year. So why can’t it innovate?
I’m talking about one single design for a single manufacturer or brand. HP to use a single design for all their range of whatever HP printer, one single ink cartridge. That’s it. I just need to know I need a HP, not an Epson or Lexmark or Canon ink cartridge, I pop by any supplier or shop to buy a HP ink cartridge. Oh no, not a HP C3218743 ink jet printer with the color black ink cartridge part number F492 nor the Canon BJC9421 with think tanks model FS42-1 in CYAN color only. Just a plain simple HP ink cartridge. Be it in black or the color I need.
Why?
It ain’t that the printer industry cannot innovate. Who needs to when it is pouring in 600 million USD a year?! The minute you buy a printer, they invent something new, something better, something faster and EOL (end-of-life) the ink cartridge technologies that have been invented for the “very efficient”, “5 million PPM”, “more real to life print out”, “top of the line” printer you just bought.
The printer industry is of course, a big industry. 6 million dollars big and growing. 3rd party vendors have sprouted with the same frustration and/or money making scheme. They invented the “continuous ink” technology. Never change ink cartridges forever! (?). All major brands will tell you, you use them, you void all warranties of course. Others take them to court around the world. Some do proposper making big bucks still. Why again? Of course due to people. People mindset, why bother? I spend less than SGD$100 for the printer, if it breaks down, I’ll just jolly well get a new one. Buying that $100 printer for my home use, 5 to 10 changes of the ink cartridges will very well more than the cost of the printer.
Manufacturers know that. They know what people think, well of course they do. They just don’t want to.