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Thread: Charges to use photos for campaign

  1. #1
    Senior Member loboclerk's Avatar
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    Default Charges to use photos for campaign

    Got a request to use one of my photos for a campaign in the US by an agricultural department, to print on a wall. Was asked for the fee and usage rights.

    What kinda fees usually apply (and how much?) and what paper work would be involved? Not sure how to proceed on this.

    Appreciate any advice~
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  2. #2

    Default Re: Charges to use photos for campaign

    If you have not deal with this type of transaction, you might want to ask the interested party their price they are looking for.

    If it fits your price, sell it, if not, move on.

    However, you want to sell it so it is "Non-exclusive" rights for them so they can use it for their "purpose" but you don't give all your "copyright" away to them.

    I hope this helps.

    Regards,

    Hart

  3. #3

    Default Re: Charges to use photos for campaign

    In addition to non-exclusive usage (i.e. you still retain the rights & you can sell it to others), please put in restrictions on:
    - time (how long they can use it for -- 1 year? 2 years?)
    - media (only in print? online? TV?)

    That should give you adequate protection.

    However, do bear in mind not to negotiate & price yourself out of a deal. Unless, your shot is one-in-a-million that people are willing to pay good $$$ for.

    Good luck

  4. #4

    Default Re: Charges to use photos for campaign

    i agree with agetan

    if you have never negotiated such a deal before, go with what they offer you. Take it If you are comfortable, if not just politely reject

    normally for commercial usage, it has two criterial: the period of usage and the media as mentioned by nyxx88

    nowadays the media is not limited to print(newspaper/magazines) and TV, not it also spreads to mobile media like bus/taxi etc.

    otherwise you can sell it as a lump sum usage, then they can use it even after 10years and not limit to any media

  5. #5
    Senior Member loboclerk's Avatar
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    Default Re: Charges to use photos for campaign

    Thanks for all the input guys. Yes first time getting such enquiries.. :P I've requested for more details from the interested party, kept options open.
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  6. #6
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    Default Re: Charges to use photos for campaign

    May I also suggest that you ask for how large the image is going to be on the wall.

    The reason is that the larger the image, the greater the presence, the higher the value.

    BTW, is it alright for me to ask which agriculture dept? If it is the US Department of Agriculture, you can bet that you would be dealing like the garmen like that. Low price and want the copyright to the image.

  7. #7

    Default Re: Charges to use photos for campaign

    Quote Originally Posted by loboclerk View Post
    Thanks for all the input guys. Yes first time getting such enquiries.. :P I've requested for more details from the interested party, kept options open.
    From what I have seen you take better pictures
    the the so called experts at Nat Geo!

    You take amazing pictures!
    Dont let anyone say otherwise.

    _______
    Abdullah | www.PictureU.biz | Instant Photography for Events |

  8. #8
    Moderator Clown's Avatar
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    Default Re: Charges to use photos for campaign

    ballpark figure is 1.5k-2.5k per image per media per year per country (or maybe per state).
    sigh.

  9. #9

    Default Re: Charges to use photos for campaign

    Or 8000, within us states

  10. #10
    Senior Member loboclerk's Avatar
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    Default Re: Charges to use photos for campaign

    Quote Originally Posted by agape01 View Post
    May I also suggest that you ask for how large the image is going to be on the wall.

    The reason is that the larger the image, the greater the presence, the higher the value.

    BTW, is it alright for me to ask which agriculture dept? If it is the US Department of Agriculture, you can bet that you would be dealing like the garmen like that. Low price and want the copyright to the image.
    Thanks for the input, yes it is the USDA. Got a feeling they were just looking for free pics though. :P


    Quote Originally Posted by AAljunied View Post
    From what I have seen you take better pictures
    the the so called experts at Nat Geo!

    You take amazing pictures!
    Dont let anyone say otherwise.

    Hey thanks, those words mean a lot


    Quote Originally Posted by Clown View Post
    ballpark figure is 1.5k-2.5k per image per media per year per country (or maybe per state).
    Quote Originally Posted by Ishootsg View Post
    Or 8000, within us states
    Thanks for the figures guys, have a better idea now if he gets back to me! Hasn't gotten back to me after I said not free.
    Macro Photography in SG - http://sgmacro.blogspot.com | Facebook - http://www.facebook.com/sgmacro

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