What are some of the ways people find work in commercial photography? I understand there is no "proven" method. But what are some of the ways in which people have gone into commercial photography? Here are some ways, I think. Please add!
-Friends who are in ad agencies gave chance
-Constant editorial exposure
-Cold calls/ emails to agencies (does this ever work?)
-Hang around Zouk, make friends with potential clients if u have mutual friends and drink with them. Mad PR skills and thick skin very useful here.
-Art/ photo exhibition of your work. (again, does this ever work??)
What are some other good ways to find work in commercial photography?
BTW the reason I'm asking this is I know a photog who already has a very decent portfolio which has garnered good feedback from industry people, but maybe coz he's a new photog (but has assisted for years) and they already have their regular photogs, they don't give him jobs? He has already done some small budget though not small brand jobs for small agencies. He's still open to these types but can't be doing that forever. So we're wondering how to get him jobs from maybe the mid-size agencies.