Pre-PMA 2008: The Lumix DMC-FX35 packs a rather handy 25-100mm equiv. 4x zoom to squeeze expansive scenes onto its 10.1 megapixel sensor. 720p HD video is here as is Intelligent Exposure Function which is said to help avoid blown highlights and blocked shadows. Also making its debut in 2008 is the Venus Engine IV image processor - Panasonic says that the noise reduction is handled in a more sophisticated fashion than in previous incarnations.

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