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Canon Exhilaration Of Sight


 
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Old 6th May 2003   #1
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Default Canon over-doing it - commercials

i think canon had bought alot of air-time recently, was watching news and the canon commercial kept flashing - i70 and camcorder . at first quite like the commercial ( very creative ) , but after repeat so many times it had been flashed , the commercial had irritated me instead .

maybe it canon's marketing strategy.
 
Old 6th May 2003   #2
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the Carlsberg, Don't-ask-me-ask-OCBC and Ikea's "Dong Xi Zai Na Ni" also very irritating..

but if not, it won;t be effective rite?
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Old 6th May 2003   #3
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to use of media messages to pyscho ppl commercially..
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Old 6th May 2003   #4
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Dun forget nokia, Mama lemon, ....... So many commericals are irritating and repeative. Nothing special.
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Old 6th May 2003   #5
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The Canon commercial? You mean it's for the digital camcorder??
Strange, thought I heard the commentary going like,"Buy a 10D...Buy a 10D... Buy a 10D.....".



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Old 6th May 2003   #6
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See! Their advert is working. We are now chatting about it in clubsnap already :P Free advert once again.
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Old 7th May 2003   #7
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The most annoying ad I feel is the one by Best Denki.

It goes like this..
During the sale in March, the "fat woman" comes in with lots of shopping bags and the husband (a skinny fellow) sits on the couch and listen to his "wife" go non-stop about the good bargain and the freebies there, and all the while they keep saying "Best! Best! Best!" and finally the entire truck comes in with their goods and the poor husband has got to "carry" his fat wife with his arms.

I was very annoyed by the accent of the 2 chaps, so fake. and the darn ad comes on every morning, afternoon and night.

I was counting down to the last day of the sale, hoping so the ad will be removed when it's over. Glad it did.


I really miss the days of good advertisements and they had the viewers vote the best advertisment.

I remembered Fujifilm's ad won 3 times in a row, until they announced they will not be participating as they give others a chance.
Their ad featuring nature and scenry was so breathtaking, I even tried to search for it in the internet. but did not find it.
 
Old 7th May 2003   #8
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Quote:
Originally posted by newuser
The most annoying ad I feel is the one by Best Denki.

It goes like this..
During the sale in March, the "fat woman" comes in with lots of shopping bags and the husband (a skinny fellow) sits on the couch and listen to his "wife" go non-stop about the good bargain and the freebies there, and all the while they keep saying "Best! Best! Best!" and finally the entire truck comes in with their goods and the poor husband has got to "carry" his fat wife with his arms.

I was very annoyed by the accent of the 2 chaps, so fake. and the darn ad comes on every morning, afternoon and night.
My sentiments exactly.
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Old 7th May 2003   #9
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thee most irreetating ad on tv...

is by kuishin-bo the japanese restaurant.

dom dom dom. 1-2-3. we-are-kuishin-bo....

arrgghh?!?!?
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Old 7th May 2003   #10
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Well, since Canon is probably one of the richest companies in Singapore, they can afford to pay for the advertisements. The higher the frequency, the more expensive. So let's give them credit!

But howcome they not promoting their digital cameras? So many new models sia...
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Old 7th May 2003   #11
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Quote:
Originally posted by chyeo
Well, since Canon is probably one of the richest companies in Singapore, they can afford to pay for the advertisements. The higher the frequency, the more expensive. So let's give them credit!

But howcome they not promoting their digital cameras? So many new models sia...
They are already No.1 for their Digital Camera... so now have to focus the sale for their DV... which have been Sony Strong hold..
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Old 7th May 2003   #12
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Quote:
Originally posted by chyeo
Well, since Canon is probably one of the richest companies in Singapore, they can afford to pay for the advertisements. The higher the frequency, the more expensive. So let's give them credit!

But howcome they not promoting their digital cameras? So many new models sia...
That's because Canon digital cameras are popular enough that they don't really need to advertise them aggressively. :P

Btw, there are advertisements for the new IXUS S400 and a new photo printer (forgot which model).
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Old 7th May 2003   #13
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Quote:
Originally posted by mervlam
That's because Canon digital cameras are popular enough that they don't really need to advertise them aggressively. :P

Btw, there are advertisements for the new IXUS S400 and a new photo printer (forgot which model).
Okie... maybe I watch too less TV... hehe

Quite true, Canon digital cameras are a hit amongst consumers... Already established enough I guess...
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Old 8th May 2003   #14
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For ardent fans of channel U...

"Hey fat girl!.... this is my secondary school nick name. Look! this is me at age 15.. fat huh???"

Shucks...realised it's on every channel...not only channel U

...Mr Fish faints...
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Old 8th May 2003   #15
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most annoying to me is california pizza.. ad.. n some spec ad..
their quotes they say..
media messages.. brainwashing..
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Old 8th May 2003   #16
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I think it's because times are bad and they want to cut costs by producing cheap and low creativity ads, instead of getting good companies like Satchi & Satchi to do it for them?

However, I think a good ad will leave a lasting impression on the brand and it's a worthwhile investment.

Hmm... There isn't any advertisments at all for digital cameras on the TV, very strange....
 
Old 8th May 2003   #17
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funniest ad at the moment...........IMO

"what's up with these guys?"
"this isn't the beach!!!!"
"Hahahahahaha!!!"
"Dude i think we're lost...."


The new Subaru Forrester.......
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Old 8th May 2003   #18
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I find the ad for Marigold Jelly extremely irritating - "duo yi ge duo yi ge. zai duo yi ge" *SHUDDER*

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Old 8th May 2003   #19
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I like the different version of HP commercial shown on tv these days. Very well done. Looks professional.
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Old 8th May 2003   #20
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i find the puegot 206 ad with the luscious babe most refreshing.....yummy!
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