Rueters: Olympus to shrink compact camera business

hammer_400 · 9th November 2005

http://today.reuters.com/investing/f...AN-OLYMPUS.XML

from article...

Olympus said that it aimed to have digital compact cameras account for 40 percent of sales in its imaging division five years from now, down from 72 percent last year.

It plans to boost digital single lens reflex (SLR) models so they account for 30 percent of the division's sales in five years, up from 3 percent last year. It also aims to focus more on lenses and other optical devices.

Demand for SLR cameras is growing faster than demand for compact models. SLR cameras also fetch higher profit margins than compact cameras, which are under intense pricing pressure with more than 30 makers now in the market.
....

I wonder what MORE they have planned

30%

sales from 3% is ALOT!

9th November 2005	#1
hammer_400 Member Join Date: Nov 2003 Location: Sg Posts: 692	Rueters: Olympus to shrink compact camera business http://today.reuters.com/investing/f...AN-OLYMPUS.XML from article... Olympus said that it aimed to have digital compact cameras account for 40 percent of sales in its imaging division five years from now, down from 72 percent last year. It plans to boost digital single lens reflex (SLR) models so they account for 30 percent of the division's sales in five years, up from 3 percent last year. It also aims to focus more on lenses and other optical devices. Demand for SLR cameras is growing faster than demand for compact models. SLR cameras also fetch higher profit margins than compact cameras, which are under intense pricing pressure with more than 30 makers now in the market. .... I wonder what MORE they have planned 30% sales from 3% is ALOT!