yes, a good part goes to administration, to publicity and media (this costs alot, from the cost of creating broucheres and flyers, to the media buy involved in various media outlets such as television, radio, magazines)Originally Posted by Goondoo
A lot of charities have to fight for attention in a media saturated society.
I have to say I am not a charitable person, I hate donating to charities.
Ideally, there would be only one charity organisation in a country that would distribute money evenly to people who need the help, and would be run solely by volunteers without pay, but this isn't going to happen.
As such, the cost of producing an NKF show and the amount of airtime cost involved is tremendous. I'm not surprised only a small part goes to the people in need. on the bright side even the small percentage of a big sum of money is still a pretty big sum of money